allez les bleus!

watch 90-minute frenchmen with 30-second frenchman: check!

be incredibly flattered by offer of irreplaceable jersey: check too. (Was trying to work that into the ‘priceless’ part of a pricey, pricier, priceless ad, but no such luck. You’ll have to settle for knowing it was one of the best parts of a very good GUADEC.)